National Monthly Pitches.....August Promotion

Every month of the year has some kind of meaning.   There are events throughout the month that we(collectively)celebrate nationally which can be great ideas for pitching your product.  Put your creative hat's on for that 'special event' of the month making your product a marketable item for 'that something new pitch' you didn't even think of before.

There are many ways to be creative, don't get lost on the one thing you think your product is used or good for.  This is the time to make your product more marketable on a monthly basis.  So let's just take a look at August and what you should pitch, as of yesterday, because it is already July.

Some of the August National Events (courtesy of wikipedia):

  • National Back to School month. Some US School districts and systems return to school in August.

  • In the United States, August is National Goat Cheese Month.

  • American Adventures Month

  • Audio Appreciation Month

  • Black Business Month

  • Cataract Awareness Month

  • Children's Eye Health and Safety Month

  • Children's Vision and Learning Month

  • Get Ready for Kindergarten Month

  • Happiness Happens Month

  • Inventors' Month

  • Neurosurgery Outreach Month

  • Panini Month

  • Spinal Muscular Atrophy Awareness Month

  • What Will Be Your Legacy Month 

  • With all these amazing opportunities to pitch, what events will you be pitching and promoting your product for?

    Just as an example,(obviously this is for pitching not stating will guarantee being published) but here is the route I would take with my steppers ....

    First approach I would take is 'Back to School' Month and Kindergarten Month, don't know about you, but this is always a great shopping opportunity.  For my steppers, they would be great gifts for the new Kindergartener.  Teaches independence and get's them ready for their new Big Boy/Girl school.  Plus having them personalized makes them all the more special for that most amazing year they are about to have!

    I'm not going to limit myself to just that, August, as stated above is also Inventor's Month!  What a great way to pitch yourself to the business and entrepreneurial sites/blogs and media.  They need content and exciting news, so I'm going to go that route too and introduce them to Kt Steppers,llc and our story,featured product invented (so to speak) The 'Stepper'.

    If you need more direction on pitching and marketing yourself here is a good 'go to guide' from eHow ( on pitching your story to the media.

    Remember to make it personal, direct and do your research on if they've covered this type of promotion in the years prior or this would be a 'new' introduction to 'your' mutual traget audience.

    Good Luck and share with us what your thoughts are and if this marketing strategy and monthly pitch is working for you!

    **Make sure you check out the Pitch Me... Publish Me Page**  Your company can be included in our Pitch Directories

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