M.O.M to Mention ~ Liza Huber Shares Spoonfuls

Liza Huber is the CEO and Founder of Sage Bears, LLC and creator of Sage Spoonfuls. She has been both a busy working mom and a busy stay-at-home mom taking care of her 3 children. She has been making homemade baby food for many years and has seen the enormous benefits it has given her own children. This inspired her to create a system that gives moms all the tools they need to make fresh, healthy and delicious food for their babies. Drawing from her own experiences and the guidance of a leading pediatrician, she designed Sage Spoonfuls to fit the needs of all moms and their busy schedules.

Before creating Sage Spoonfuls, Liza starred on the NBC daytime drama Passions and was named Miss Golden Globe in the year 2000. Her mother is Emmy-Award winning Susan Lucci of "All My Children". Liza and her husband, Alex, have been married since 2004. They have 3 children, Royce 5, Brendan 3, and Hayden 10 months.

Meet M.O.M Liza Huber 

Congratulations on the success of Sage Spoonfuls!

With two business savvy & successful parents as mentors…was owning your own business a lifelong passion?
Owning my own business was actually not something that became my passion until I got into my 30's and had kids. Having grown up with a mother who was such a successful actress, I thought that was what I would do as well. So that's the road I chose out of college, I got cast as one of the leads on NBC's Passions and was on the show for 7 years. While I enjoyed my job and was good at it, I didn't feel satisfied. It didn't feel like my true calling. It wasn't until I started developing Sage Spoonfuls that I realized owning my own business was where my heart was. Now I feel like I'm exactly where I'm supposed to be. 

How did you decide to give it a go and step back from acting? 
When Passions was cancelled, I was 4 months pregnant with my second child, my son Brendan.  We decided to take the opportunity and move back to New York, because both of our families are here and we wanted our kids to grow up near their grandparents.  I had every intention of going back to work in TV after Brendan was born.  My reel was put together and I was already talking to producers of other shows about returning to work. 
Brendan surprised us all and was born 2 months early and spent 6 weeks in the NICU. That was a game changer. I knew immediately that I would not go back to work in the traditional sense for at least 2 years, because Brendan needed a special level of care that only I could give him. That was when I decided to pursue my idea for Sage Spoonfuls that had been brewing in my head for over 2 years.

Tell us about Sage Spoonfuls.
Sage Spoonfuls gives parents all the tools they need to provide healthy, delicious and affordable food for their babies with ease.  I designed Sage Spoonfuls as a busy mom, for busy moms. Knowing that we all lead incredibly busy lives, I wanted to find a way to make homemade baby food easy and achievable for today’s busy parents.  The main idea behind Sage Spoonfuls is that you only need to spend 1 hour every 2 weeks preparing your baby’s food.  The key is to cook in bulk and store the food in the freezer.  Instead of going to the store to buy baby food you can just “go shopping” in your freezer.  By spending just 1 hour every 2 weeks, you are giving your baby the healthiest start to life and helping to prevent picky eating.

What is the most challenging part about running a family and a business?

Running a family and running a business present their own challenges individually and there are definitely a whole different set of challenges when you try to run both at the same time. I've found that I really can't get much work done during the day, because I work from home and there’s constant interruption or someone needing to be driven somewhere. It’s ok, because that's one of the reasons I developed Sage Spoonfuls, so I could work from my home office and be with my kids during the day. For me, working from 8pm-2am after the kids go to bed works best. I can think and get stuff done without the constant interruptions.

I think the key to successfully running a family and a business at the same time is to make sure to separate work time from family time. If it’s family time, it’s important to realize that and walk away from the computer and be with your family 100%. The work will always be there, but moments with your family are precious and fleeting.   

As a M.O.M we wear many ‘hats’, so how do you stay focused and driven with 3 little ones? Are you a planner? a Scheduler? Or do you see what the day brings?

I definitely have goals for each day and things that need to get accomplished for both work and my family.  However, having 3 kids, 5 and under, and running a business at the same time you truly never know what the day is going to bring. I find it's best to be able to bend and go with the flow as much as possible. I can't tell you how many important calls I've had to take while in the car with the kids hoping that one of them won't start screaming in the background or quickly giving notes on a contract from my iPad in the school parking lot.  It's truly amazing what a determined M.O.M can accomplish in a day!

What have you found to be your biggest M.O.M struggle working and raising a family? Any advice for us M.O.M.s on how you handle it?

Sage Spoonfuls is growing and expanding quite rapidly and it's critical that I keep up with my emails and paperwork. The last thing I want to do is not be with my kids, because work is piling up so some nights I'm up until 3 or 4am to stay caught up on work.  I know so many other Work At Home Moms are doing the exact same thing.  Thank goodness for the wee hours of the morning! 
What is your best advice to a budding entrepreneur?

Don't get discouraged and don't be afraid to fail. Believe in yourself, your idea and your business and see it through.

Do you want to share a favorite quote or M.O.M motto you live by?
My M.O.M motto - "There are many different ways to do the right thing. Trust your instincts, listen to your doctor and do what is right for your family."

You can follow along socially with Liza's journey as M.O.M:

twitter:  @SageSpoonfuls
facebook:  Sage Spoonfuls

No comments:

Post a Comment